2.2 Heading structureHighVerified
Missing <h1>
What it is
No top-level heading.
Why it matters
Headings convey structure that helps Google and users parse the page.
How to fix it
Add a clear, descriptive h1.
Impact
Medium. Direct.
Evidence
Clear heading structure aids understanding. Google Search Central, Optimizing your website for generative AI features on Google Search; Google Search Central, SEO Starter Guide
Sources