4.4 Local & ecommerce (Lever 6)HighInferred
Product feed errors / disapprovals
What it is
Merchant feed issues.
Why it matters
Products excluded from shopping surfaces.
How to fix it
Fix feed data and disapprovals.
Impact
Medium-high for commerce. Inferred.
Evidence
Accurate product data supports shopping surfaces. Google Search Central, Optimizing your website for generative AI features on Google Search; Google Search Central, Product (structured data)
Sources