2.6 Video & rich media (Lever 5)MediumInferred

Video without VideoObject schema

What it is

No video structured data.

Why it matters

Misses video rich features and clearer understanding.

How to fix it

Add VideoObject markup.

Impact

Low-medium. Inferred.

Evidence

VideoObject supports video features. Google Search Central, Video SEO best practices; Google Search Central, Structured data markup that Google Search supports