2.6 Video & rich media (Lever 5)LowInferred

Video not in video sitemap

A video sitemap helps Google discover and understand videos it might otherwise miss. For video-led pages it is worth providing.

What it is

No video sitemap.

Why it matters

Slower video discovery.

How to fix it

Add a video sitemap.

How to find it on your site

  1. Decide whether video is an important channel for the site.
  2. Check whether a video sitemap exists with the required fields.
  3. Generate one covering your videos.
  4. Submit and monitor in Search Console.

Cross-reference to ranking and citation factors

Video sitemaps aid video discovery and rich presentation. Optional, but valuable where video matters.

Impact

Low. Inferred.

Evidence

Video sitemaps aid discovery. Google Search Central, Video SEO best practices; Google Search Central, Build and submit a sitemap